Wednesday, August 15, 2007

Typesetting in the 70s, Part One

For those who weren't there to see it in all its glory, here's a chance to get a glimpse of what the 70s looked like, by and large, graphic-design wise. Creative Pro just posted the first of a series and I think the images and the technical background he offers about why things looked the way they did is fascinating.

Scanning Around With Gene: Part 1 of That '70s Type!

Letraset 76 logo

Some of you may know that I think there is a dearth of understanding amongst the younger digirati of what design really entailed before PostScript. I think I'm secretly soliciting stories from the trenches from those who know what collodion is. I didn't. At least not until a heart to heart with an elder pressman at the press check on Monday. And Scitex?

What do you guys think? When the car was invented, did we really need to teach our children about the details of horse husbandry? Or did we say, let bygones be bygones and let the knowledge fade into the ether?